Welcome to the Splendia Blog!
Back in 2004, while sipping mint tea in a traditional Moroccan riad with my co-founder Benoît Durand, the idea of the Splendia concept was born. Since then, Internet has evolved more than we could even have imagined. Companies like ours are now facing both challenges and opportunities with the explosion of the social media phenomenon. Internet users from all over the world have never been so eager to share their thoughts, dreams, problems… They want to discuss and exchange ideas about products and services that they love, or hate!
Some people may define it as web2.0 or participative marketing. We just like to call it listening to our customers and then using their feedback to do everything that we can to improve our services and the customer experience.
On www.splendia.com we offer you a handpicked selection of more than 3,000 luxury and character hotels. Through the Splendia blog we will endeavor to share with you our passion for style, excellence and unique experiences in all areas of life.
From insider news to the latest events, we will keep you posted on the newest trends and on the best of what internet has to offer.
Happy reading and I look forward to reading your feedback soon,
Elie de Coignac, CEO Splendia
